Established in Milan in 1948, Zenith soon became a national historical brand in the weighing industry, consolidating its status as a reference partner for large scale retailers.
1952
RSA dial scale
The dial scale, named RSA, has made the history of Zenith's brand.
1968
LE 30
In the late 1960s, the production of the first "Tag Printers" was started: electromechanical tools that imprinted, like a typewriter, the weight on a tag.
1972
TE
In the early 1970s, the very first TEs (ET- Electromechanical Terminals) were not as small and compact as they are today, but in a weighing platform this was hardly noticeable.
1975
Pulsar
Pulsar is the first electronic scale to enter the "firmament" (hence its name) of Zenith Bilance.
1978
The first integrated circuits
Integrated circuits open the era of electronic scales. Their essential components are the weight transducer, display screen, CPU board and printer. Since then, the evolution has been continuous.
1980
Automatic labeling
In the early 1980s, organized distribution required tools for automatic package labeling: Zenith met also this need.
1985
Point of sale computerization
In the mid-1980s, programing master records through a Personal Computer was not such a common operation: Zenith was already structured to do this.
2011
The partnership with Italiana Macchi
In 2011, the Zenith brand becomes part of the Italiana Macchi family.
2016
Equa 7000
Innovation and tradition are the characteristics of the latest model in the Equa family: 12-inch display monitor and touch screen keyboard.
2018
The partnership with Custom Group
In 2018, Italiana Macchi, and consequently also the Zenith brand, joined Custom S.p.A.'s galaxy.