Retail 4.0
The trade industry is now clearly operating in an omni-channel environment. In a scenario where tangible and virtual reality blend, overseeing each sales channel consistently by means of technology becomes an essential factor.
Point-of-sale automation, integration between online and offline, personalisation of the Shopping Experience, and the use of artificial intelligence are no longer just trends, but an everyday reality. Being equipped with cutting edge solutions is therefore a requirement that Retailers should meet to keep up-to-date.