June 17, 2016

Comunicati Stampa

CUSTOMPHONE IS ON TOUR!

CUSTOMPHONE IS ON TOUR!

Catania will be the first stop on the tour, followed by Pescara and Pomezia. The Custom Phone division will give people the chance to see the official LCR team bike up close at the Unieuro centre in via Puccini 10 in Catania, where it will be on display for fans from Friday 24 to Monday 27 June.

 

After the Mugello event, where the company featured as Event Title Sponsor of the LCR Honda Team, attracting the interest of over 152,000 live spectators over the three race days, Custom decided to organise three direct contact activities with the aim of creating a dialogue with its target audience.

 

"An activity capable of offering a 'CUSTOM EXPERIENCE' together with the LCR team racing in MotoGP," says Gianrio Falivene, Director of the Phone Division. The initiative features the LCR team bike to let fans and non-fans of the world motorcycling championship "dream".
For the event, we have organised a nationwide competition with no fewer than 10 Custom smartphones up for grabs and the chance to win a paddock pass for the Misano GP. Taking part is very simple: just go to contest.customlife.com and sign up.

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